engagement

Top Five Content Marketing Trends Every Small Business Should Implement

Top Five Content Marketing Trends Every Small Business Should Implement

Attracting new customers to your small business and staying relevant in an often uncertain economic climate is no easy feat. While print media has long been the mainstay of smaller companies, to be successful in today's world, businesses have to approach their marketing differently.

Social Media Use in Australia - March 2017

Social Media Use in Australia - March 2017

Over the summer months we generally see an increase in social media use as people enjoy summer time and holidays, however over the past weeks we have seen social media used for a different purpose – sharing information during natural disasters such as the cyclone and flooding in Queensland and Northern New South Wales.

The 5 'I' Factors of Powerful Brand Storytelling

The 5 'I' Factors of Powerful Brand Storytelling

If you want to boost your content marketing return on investment, there is no faster way than to develop a cohesive storytelling strategy. Brands that focus on strong stories are much likelier to see high engagement and increased audience interactions.