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Social Media Use in Australia - November 2016

Social Media Use in Australia - November 2016

There has been some important news lately where Snapchat announced there are now 4 million Daily Active Snapchat Users in Australia.

Whilst Facebook and Instagram have been shameless about copying Snapchat’s features including stories and live video – Snapchat continues to attract a highly engaged and growing audience in Australia and worldwide.

Social Media Use in Australia - October 2016

Social Media Use in Australia - October 2016

As we come into the summer months we generally see a slight uptick in social media activity as people have time off for holidays and often entice more senior members of their families/friends to signup to social media websites.

Social Media Usage in Australia - April 2016

Social Media Usage in Australia - April 2016

Over 2016 we have seen smaller movements in our social media stats. Facebook has now reached 15 million Australian monthly users back in February 2016. Since then there has been no noticeable increase – however we do expect to see another increase in Australian Facebook users this year.